borne out of love

A MOTHERS LOVE

My name is Mazel and I am the founder and formulator at GoodNatured Skincare, and this is my story. Back in mid-2010’s I became a first-time mum and shortly after that, my son developed eczema. At first, I tried using commercial skincare products, many of which contained nutritionally defunct petroleum, drying SLS, irritating synthetic colours, and fragrances all of which were on our band list. They were ineffective at best and irritating at worst, it looked bleak.

Frustrated, I decided to switch his skincare to an all-natural, all-African routine, completely omitting commercial products. First, I started with his moisturiser, only using one I made using a recipe my mum taught me, shea butter, argan oil, red palm oil and vitamin E. His skin looked and felt better immediately! Reduced itching and dryness, over the coming days his skin made such an improvement. I was elated!

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aFRICA’S FINEST BOTANICALS

FINDING BEAUTY IN WELLNESS

I then decided to tackle his cleanser, I was using African black soap but that better suited my oily and acne prone skin. He needed something more nourishing, and I settled on creating the world’s best shea butter soap. For this I called on the soothing properties of olive oil, the anti-inflammatory and restorative qualities of organic shea butter, antibacterial castor oil and antimicrobial and deep cleansing coconut oil.

It was a winner! It cleansed without stripping or drying the skin, it was unscented, so it didn’t irritate or inflame his skin. The magic of the bar was that it was nourishing enough to balance his dry skin and cleansing enough for my acne-prone one, making it family-friendly! And, unbeknownst to me at the time, I had stumbled into what would become a lifelong passion of creating natural, holistic skincare.